Where does the name KAVALIO actually come from?
“Kavalio” – Where does the name come from? “Ka lio” comes from the Hawaiian language and translates to “the horse.” To make the name even more unique, it was refined with a syllable from the Italian word for horse, “Cavallo.” The name KAVALIO now stands for speed, reliability & the best brands and product variety among its customers.
How it started – Throwback to 2017
When the shop opened in summer 2017, the #KAVALIOFAMILY consisted of founder Alexandra Pfeifer and a student assistant, who together managed the shop and the small storefront on the family-run equestrian facility.
“I still remember exactly how we packed the first Kavalio packages on the floor of our store, that was a crazy time.”
Soon our Instagram account @kavelio.shop went live with its first post, and the love for detail in our design and packages was already incredibly well received back then.
From day one, Kavalio focused on closeness to the customer and love for the horse.
“What surprised me most back then was how well our lovingly hand-packed packages with attention to detail were received by customers. I didn’t expect that the joy over a package would become even greater because of it.” – Alexandra fondly remembers the company’s beginnings.
Brands that convince
Since 2017, the exclusivity of our assortment has been very important to us, which is why we rely on many international brands and young labels. We were the first German equestrian shop to stock the brand EQUESTRIAN STOCKHOLM, and to this day the Swedish label remains one of our #TOPBRANDS.
“We thought about what we as riders would want in a shop and made it happen. From riders for riders.”
To this day, numerous other top sellers and brands complete our assortment so that we can cover the needs of every customer.
How it’s going – the #KAVALIOFAMILY today
Back in 2022 – packing packages on the floor is a thing of the past! It quickly became clear to Kavalio founders Alexandra and Philipp that their small store could become something big. Today, KAVALIO includes a large office with an adjacent shipping center. With around 60 employees, our young start-up has become one of the market leaders in Germany over the past years.
Especially the world of social media has taken over Kavalio. With over 150,000 followers on Instagram and six-figure customer numbers, our #KAVALIOFAMILY grows daily.
A large team of influencers and team riders stands behind us and our brands, giving us constant new input and incentives to keep growing. We are now present with our booth at international tournaments and trade fairs, ship our goods worldwide, and have become a multiple award-winning online shop.
#STAYTUNED - The best is yet to come
The entire team is incredibly proud of what the start-up KAVALIO has already become. The dog shop WOOF&WAG and the care brand WHINNY&BAY already belong to us, but we are far from finished. #STAYTUNED – more great things are coming, but for now, it’s our turn to spoil you. Save up to -60% in our BIRTHDAY category and celebrate with us! :-)

